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Tallahassee, Fla. – Florida Politics recently reported that the mega marijuana company Trulieve has now spent over $70 million in support of Amendment 3.
The influx in spending comes as Trulieve CEO Kim Rivers has openly bragged to the Florida Trend about how Amendment 3 could be a “historic” boon to her company. Rivers is right. Since Amendment 3 bans homegrown pot and grants special licenses to mega marijuana companies, like Trulieve, it is simply a vehicle to strengthen the company’s monopoly over what could become a $6 billion market. Rivers last week admitted on X that she wrote the amendment herself and purposely decided to exclude “home grow.”
“This massive spending from Trulieve is nothing more than a single company trying to buy themselves a spot in Florida’s constitution to make more profits for themselves at the expense of taxpayers,” said Vote No on 3 campaign spokeswoman Sarah Bascom. “Their campaign isn’t about access to weed; it’s about satisfying their corporate greed.”
Trulieve’s donations have had little effect to date. Multiple public polls in recent days have confirmed that support for the amendment is dropping despite the “Yes on 3” campaign spending $9 million on television unanswered during the last few months. The advertising has been bankrolled almost exclusively by Trulieve.
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The Vote No on 3 campaign is running a vigorous and full-throated campaign to warn Floridians about this deceptive amendment seeking to make Florida the California of the east – a notion anathema to most Floridians. The campaign will highlight how Amendment 3 will cause the black market to explode; make pot more prevalent and more readily accessible for our children; has no time, place, or manner restrictions; and does not provide a plan for how the money generated from marijuana sales will be allocated. To learn more, visit no-on3.com and follow VoteNoOn3FL on Facebook, @VoteNo_On3 on X and @voteno_on3 on Instagram.